Take a healthy mix of customer happiness obsession, a wealth of experience in dealing with or being part of several different types of associations, depth of knowledge in technology and data security and a strong desire to help you help yourself and your members…now put it all together and you’ve got the Try It Local team.
Todd Earwood, CEO and Founder
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Todd has been founding and developing profitable ventures for the past 12 years. Mr. Earwood began his professional career establishing the web division of Norton Healthcare in Louisville, KY. In his first twelve months, he turned the company’s web site from an afterthought into a six figure profit center through his online customer acquisition efforts. Norton had over 27 million pages, 15 million annual visitors and was rated top 10 in the nation for hospital web sites. Mr. Earwood has since founded and sold several businesses in the telecom, technology and web services industries. He holds a Bachelor’s of Business degree from Murray State University and has served his alma mater on the Board of Trustees and the Alumni Association's Board of Governors. |
Kevin Frey, Vice President of Development
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Kevin has over 10 years experience in developing, managing and supporting web applications. He has lead the application development efforts for products that generate over $35 million dollars a year. Also, he was a founding member of the eBusiness team at a Fortune 500 bank that developed a teller platform that is still in use at every branch across the county. This platform is currently in use by over 20,000 users across the business, including every banking center in the U.S. In its first three years, the platform processed over $1 trillion in transactions. Kevin holds a Bachelor's of Science degree in Business Administration from the University of Louisville. |
Justin Pohn, Vice President of Sales |
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Justin has been helping clients surpass their marketing goals over the last 5 years in different multimedia ventures by adding his creativity and solution-oriented approach. In today's constantly evolving marketplace, he has generated over $300,000 in annual B to B contracts for marketing and advertising services on-line. Justin's passion for Internet marketing has helped him to collaborate with clients on the creation of marketing plans and materials (web, e-mail, and print) that resulted in higher traffic, targeted lead generation, and quantifiable performance. He has earned top performance awards at every endeavor prior to bringing his experience to the Try It Local team. |
Scott Earwood, Business Growth Expert
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Scott has spent most of his career in the banking industry where he managed branches and sold the bank's services to local businesses. The combination of his inner geek's love of spreadsheets and his extrovert's love of sales allows him to consult with Try It Local's clients on multiple levels and explain the sometimes technical aspects of what we do into everyday language. Scott holds a Bachelor's degree in Finance from Georgetown College. |
Holly Jackson, Account Executive |
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Holly understands the ever-changing world of media and advertising. After 10 years with one of the Nation’s largest multi-channel marketing companies, Holly brings her online advertising and B2B sales experience to the Try It Local team. Holly worked as a Corporate Sales Trainer for 4 of those years, allowing her to travel the nation coaching and training others on how to best serve the client. She captured highly sought after performance awards early on in her sales career and now turns her focus and drive to serving her Try It Local clients. |
Rita Dixon, Operations Manager |
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Rita brings her expertise in group and complex project management to the Try It Local team. She's served in a variety of roles in journalism and public relations, experience as Editor in Chief and with the Kentucky Governor's Scholars program. Most recently, she was a Producer of two web video shows her innovative spirit and communications skills are well suited to delivering the value proposition of the Try It Local suite of products. She understands the needs of our customer base and corrals the resources of the team and our unique network of developers and partners (she keeps us all on track) while assisting our sales and account management team in proactively handling customer service. Rita has a Bachelor's degree in Communication from Bellarmine University. |
Keith Starling, Business Growth Expert |
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Keith has honed his expertise in strategy, marketing, and the online community through a number of positions in small start-ups across the country. He thrives in a fast-paced, ever changing environment and is the go-to-guy for creative solutions. Keith believes in delighting customers, delivering superior products, and taking time to enjoy an occasional cup of green tea. He received his Bachelor’s degree in Telecommunications from Indiana University and is currently pursuing his MBA at the University of Louisville. |
Nancy Nester, Launch Manager |
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Nancy joined Try It Local from the resort industry where she spent over a dozen years managing complex, detailed arrangements for conference groups. Arranging everything from Boards of Directors meetings to weddings to Congressional retreats, her clients have included Fortune 100 companies, associations, government agencies and social events. She enjoys guiding clients through the planning process and brings high service standards to the table. Think of Nancy as a project manager who can help keep track of all of the moving pieces. Nancy has a Bachelor’s Degree in Hospitality Management from Virginia Tech and earned her MBA at West Virginia University. |
Petar Mandic |
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Petar's ability to adapt and understand different business models has given him the opportunity to engage with top consulting and banking companies over the past 10 years. He has aided his clients in exceeding their revenue goals, solving extensive analytical problems and has played a crucial role in fostering business to business relationships. Petar holds a Finance Degree with an emphasis in accounting from the University of Iowa and has earned numerous awards in multiple chambers of operation. |
